The Travel Technology Association (Travel Tech) is the premier trade association for the travel technology industry, representing the leading online travel companies, travel technology solutions providers, historically known as GDSs, and short-term rental companies. These technology innovators have directly and indirectly created the infrastructure and the marketplace that travelers, suppliers, and intermediaries benefit from today.
Travel Tech members operate in more than 195 countries and have partnerships with more than 750 airlines, 500,000 hotels, and well over 1 million short-term rental properties. In addition, Travel Tech members have partnerships with car rental agencies, cruise lines, and tours. Online travel was one of the first large-scale, commercial users of the internet, and the sector now represents more than one-third of all consumer spending online.
Today, Travel Tech companies use innovation and technology in providing the backbone of all phases of travel, from searching, comparing, and purchasing, to ticketing, managing, and checking-in. It is through these advancements in technology that travel has become more efficient, more affordable, and more accessible for millions around the globe. Further, our online travel companies pioneered the concept of consumer reviews, so that consumers can find out information from other visitors, giving them a real sense of travel destinations.
Travel Tech’s members also provide corporate travel buyers and travel providers with an efficient, advanced, innovative travel distribution system that provides instantaneous access to comprehensive travel services around the globe. Association members are also vital in helping travel sellers promote their services and destinations making consumers aware of their services and helping fill otherwise unoccupied airline seats, hotel rooms, and vacation rentals.
Formed in 1999 and formerly known as the Interactive Travel Services Association (ITSA), Travel Tech is the powerful voice for the travel technology industry and the leading advocate for policies that promote innovation in technology, help connect consumers and travel providers, eliminate barriers to travel, and protect the traveling public.
Travel Tech members Play a Key Role in U.S. Travel Promotion
Travel Tech members are significant promoters of U.S.-bound travel, helping to provide awareness of travel destinations and assisting in selling prospective visitors on destinations before they even decide where they want to go.